For this Etsy Seller Interview, Natalia from Nata Burgos shares her story. I met Natalia through a team on Etsy. Teams are a great way to connect to other Etsy Sellers.
Why did you decide to open a shop on Etsy?
After having my products displayed in brick and mortar shops for over two years, I decided it was time to gain courage and start selling in an online showcase like Etsy. In 2010 I created my shop, but I started working seriously on it in June of 2014. All things happen for a reason and I believe that between 2010 and 2014 was a time for learning and evolving with my products. I really like being on Etsy because it is a marketplace with thousands of visitors from around the world and lots of hard-working and creative people, offering beautiful things.
Where does your inspiration come from?
I love a lot of things and people, so I have several sources of inspiration, tropical and bright patterns with plants and animals are a soft spot for me and I also appreciate classic and sleek lines. My mother is a massive inspiration too, she is a professional dressmaker that loves fabrics (just like me) and she has taught me lots of details of the sewing business.
Journeys are another wonderful inspiration, I travel as much as I can. It’s refreshing and incredibly exciting; I usually come back with new ideas and materials! I like to make accessories that remind me of faraway places with a personal twist, the desert, the sea, the forest, the mountains, the crops and food, the culture, are an amazing uplift in the moment of getting new ideas.
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How does your personal style influence your business?
My personal style is colourful and flowery. I think that I try to transmit that feeling to my business. I love to send out handwritten notes because I really want to transmit warmth and joy. Many customers buy my items as gifts so I think that transmitting positive feelings is a good thing. Giving and getting presents is supposed to be an exciting and bonding act-I want to enhance this for my customers.
What has been you biggest accomplishment so far?
My Etsy store has been a pleasant surprise for me. Right now I have more than 50 sales, I never thought that I would get going with the shop. But now my biggest accomplishment is being able to work creating products that I love and getting things in order, because I have this feeling that I was pretty messy before setting the shop seriously. It’s been a wonderful lesson of hard work and patience. I feel really pleased because I have sent products to places like Singapore or Iceland. I never thought that things like this would happen.
What are your toughest challenges selling on Etsy?
I think the biggest challenge on Etsy is getting people to see you because many sellers make wonderful things everyday! Other personal challenge for me is…photography! It almost makes me cringe, it is not so easy for me, but little by little I´ve been improving because it’s absolutely necessary in an online shop.
What tool or app do you think helps your Etsy shop the most?
The help that you can get from hard working teams is very valuable. Certain teams have been extremely useful, every now and then questions pop in my mind and having the possibility to ask a seasoned seller is enlightening. I am really grateful with those sellers that dedicate time to help others, that is awesome.
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What words of advice would you give to new Etsy sellers?
Read, read a lot, Etsy has a lot of interesting and useful material. Practice taking lovely pictures, if you can’t get it right practice more or get someone to help you. Work with your shop and offer excellent customer service. Customers must be taken care of so give them the attention they need. Give you buyer options, make them participate…and be very patient.
What are your plans for the future?
I must say that until the moment I leave this world I will continue sewing, so I guess it´s part of my future. I want to expand my wallet range and strengthen my waist bag line. My shop is rather new so I am trying to test what kind of products are working better so I can focus my efforts in a better way.
In the long term I want to develop on my own website outside of Etsy, right now it seems a bit tricky to me, but I hope I can get the right help soon.
Be sure to check out Nata Burgos: