What Inspired Me To Start Salem Style

Salem Style started almost 10 years ago. Yes, you read that right, 10!

I was inspired to start this business when I was starting to design my own hats. I had been crocheting for years, but never really designing my own thing. So I made a practice one (a prototype if you will) and wore it when I went to work.

One of my coworkers at the time complimented me on my hat and asked where I got it. when I told her I made it, she asked if I could make her one too, and then asked how much.

How much? I’d never thought of that before. This was the first time someone wanted to buy one of my hats!

She bought a hat and loved it, and my other coworkers said I should sell them online.

I didn’t know where to start. I had shopped on Etsy before, but I felt that I wasn’t experienced enough to sell on there. (Even though I had been crocheting for over 10 years at that point!) So I clicked “open a shop” on December 28th 2011, and just started. I had five items listed, and the photos were super blurry that I took myself.

The first item I ever listed

From then on, I kept making items, taking blurry pictures of them, and listing them on Etsy. I figured it would last about a year, tops. I had such imposter syndrome (okay I still do sometimes) that I thought I would just be posting things to nobody. It wasn’t until a few days after I opened, that I received my first sale from someone I didn’t know. A complete stranger wanted one of my items. Now don’t get me wrong, I love all my friends and family who have purchased from me, but this hit different. This was what I needed to see. This made it REAL.

I never in my wildest dreams thought that people would find me online and want to purchase items that I designed and made by hand.

and they still do. ✨